Copywriting has been around for almost a century. You would think that in this digital age there would be no need or a minimal need for copywriting. After all, who reads anything, anymore, anyway? The truth is that there is now a greater need for copywriting and for those that have the skills of being a great copywriter can cash in on the demand for copywriters.
Why is that we need copywriters in 2017 as much is we needed them before the internet age? Now more than ever the attention of your audience is becoming more and more difficult to capture and maintain. What better way than to implement convincing and persuasive copy to your audience to grab there interest and guide them to what you need them to do.